125th anniversary celebrated with new printing press
On October 12, 2021 we celebrated our 125th anniversary. This milestone was festively marked with the official commissioning of a state-of-the-art Comexi printing press. The official act was performed at our head office in Rotterdam by Mayor Aboutaleb. Royal Sens is one of the first in Europe with this new printing press.
Ready for the future
In its 125 years of existence, Royal Sens has developed from a small-scale printing company into one of the largest quality players in the field of label production in Europe. In order to achieve this status, we have invested heavily in innovation and making our activities more sustainable, particularly in recent years. The purchase of the new printing press is a recent example of this.
Our director Jan Geitenbeek: “We are extremely proud of what we have achieved as Royal Sens. By continuing to develop in good and bad times and by focusing on opportunities and possibilities, we are where we are today. The commissioning of the new press is an important new step in this respect. With the press we can respond more flexibly and in a more environmentally friendly way to the demands of our customers. Due to the growth in the number of private labels, we are increasingly dealing with smaller print runs and more variations in label design. With the new press, we also have 60% more capacity in-house.”
From small-scale printing company to international quality player
Royal Sens was founded in Rotterdam in 1896 as Stadler & Sauerbier. Over the years, our company has developed into an award-winning producer of paper labels for food and non-food packaging. In 1996 we received Royal status and continued under the name Royal Sens (short for Stadler en Sauerbier). In 2008, Royal Sens, which by now had a production location in Enschede and sales offices in England and Germany, started producing PVC labels. In 2019, our company rolled out a major investment program of 8 million euros under the wings of new shareholder Quadrum Capital to enable further growth.